Stupid Copywriting Tricks That Will Triple Your Conversions (#2)
Must Watch! More amazing tips from top online marketing copywriter Chris Haddad from MoneyFingers.inc.
(Part 1 is here: Stupid Copywriting Tricks That Will Triple Your Conversions (#1)
Takeaways from the video:
1) People buy based on emotion and justify with logic
2) Transform buying your product into a noble and heroic act ==> buying is the “right thing to do” ==> buyer’s pride instead of buyer’s remorse!
3) Sell hard in the pitch — if people have gotten that far they are ready to be sold.
4) Once you have finished the pitch and asked for the sale, shift to a friendly tone and answer common questions
5) Use the “7 Deadly Sins” to figure out your audience’s emotional desires and then make a dynamite list of relevant benefits in your bullet points.
6) Use the “If, then, why” formula to structure your headline and pitch.
